Like every other part of survey construction, assembling a questionnaire requires careful consideration. As you design your questionnaire, the needs of your participants should be your first priority; a good questionnaire is interesting, easy to understand, and respectful of participants.
In order to build a good questionnaire, it is important to consider a full design process including preparation, editing, and testing. Below you’ll find details on the important steps you should take when designing your questionnaire (Dr. Nic’s Maths and Stats, 2014):
Check out this video for more details on these steps or to see an example of them in action:
(Dr. Nic’s Maths and Stats, 2014)
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At this point in the design process, review the questions you have so far and reconsider them in light of the guiding steps recommended above. Use the information provided in this lesson and other sections to ensure you are asking “high quality” questions.
The next pages will focus more on the important questions that you will face while writing your questionnaire such as how to order your questions, style your questionnaire and write your introduction.
