Surveys are everywhere—they’re found on grocery store receipts, you get them after making online purchases, and before watching cat videos on YouTube. Chances are you’ve taken a survey before and may have even written one yourself. They might seem like a pretty straightforward method of data collection; however, more goes into developing a good survey than meets the eye.
What exactly is a survey? Why should you use one? And how can a survey help you answer your research question?
In this module, you will have the opportunity to learn the answers to these questions. Depending on your needs, you can start with learning about the fundamentals of survey design and continue through each section in order, or you can access whichever topic suits your needs in your research stage.